The Instagram live videos they have been extended to a maximum duration of 4 hours. The platform also adds a live video file.
Post longer on Instagram
In a Tweet, Instagram outlined a series of updates that it is rolling out to Live. But perhaps the most exciting change coming to Live is its extended length limit.
🌟3 updates about Live🌟
🎥You can now go Live for up to 4 hours
🎞You can save your Lives for 30 days before they delete
📺 You’ll start seeing a “Live Now” section in the IGTV app and on Explore so you can discover more Lives pic.twitter.com/0wipQJXr1F
– Instagram (@instagram) October 27, 2020
Now, you can record live video for up to four hours, which is a big jump from the previous limit of just one hour.
An extended live duration gives users the opportunity to create longer videos without having to chain multiple lives one after another. Users all over the world can take advantage of this extension; they just need to have a violation-free record on the platform.
In addition to the new extensive live time period, Instagram has also created a live video archive. Whenever you record a live video, Instagram will automatically save your video for 30 days after it is broadcast.
You can find this private archive the same way you access your Old Stories and Posts. Just go to your profile, press the three bars in the upper right corner of the screen, and then select Archive.
From here, choose Live Archive from the drop-down menu at the top of the screen and you will be able to see all your previous Lives. If you want to keep any of your videos, Instagram offers you the option to download them or post them on other social networking sites.
Finally, Instagram also announced that Live is coming to IGTV.. This means that you will now see a Live Now section in the IGTV app. Furthermore, Instagram is also adding the same Live Now tab to Instagram’s Explore page.
These three updates may seem minor, but they definitely show Instagram’s dedication to live content. A longer maximum live duration allows users to host longer virtual classes and gives them more time to connect with followers.
Instagram prioritizes live broadcasts
Although Instagram already has a large host and live viewer base, updates to the platform can lead to more virtual experiences on Instagram.
With the explosion of virtual classes, concerts, shows, and other types of live content online, it appears that Instagram is competing to compete with other social platforms that offer live broadcasts. After all, big names like TikTok, YouTube and Twitch already provide users with the ability to host their own live broadcasts.
That said, Instagram’s extended live videos will likely keep users on Instagram for longer and may even attract creators looking to expand their fan base.